AI Visibility answers one question
AI Visibility asks whether the business appears when buyers use AI search. A business can be named, mentioned, or absent across the AI search surfaces buyers use. That makes the score useful for spotting which questions and locations need work.
AI Authority Score reads the broader signal
AI Authority Score looks beyond a single answer result. It combines AI visibility, citations, referral signals, and publishing momentum so the team can see whether the business is becoming easier for answer systems to trust.
The two scores can disagree, and that is useful
The two numbers can move in opposite directions in the same week, and that is a real signal instead of a bug. Visibility can climb while authority sits still, which usually means you were named without anything backing it up. Authority can climb first, which usually means the evidence landed before the engines caught up. One shows exposure. The other shows whether the ground under it is getting firmer.
Why agencies need both
Agencies need a clear way to show progress before every surface changes. AI Visibility shows where the client is missing today. AI Authority Score shows whether the work is building the signals that can change future answers.